By LONNIE KING  |  © 2025, Big Daddy’s Texas Sports

There’s something broken in the world of sports commentary—and no, it’s not just about bad takes or yelling matches on TV.

It’s about what we’ve come to reward.

Because somewhere along the way, we stopped asking our sports voices to be insightful, and we started asking them to be outrageous. To stir the pot. To “go viral.” And when that becomes the bar, it’s only a matter of time before someone crosses a line they can’t uncross.

And let me say this up front: I don’t just write about sports—I broadcast them. For a quarter-century now, I’ve done play-by-play work across Texas, especially in Houston.

I don’t mention that to brag. I mention it for context. Because when you’re behind a mic—whether calling a game or offering commentary—you carry a level of responsibility that the average sports fan with an opinion doesn’t.

And I sometimes wonder if that’s part of the problem. A lot of these modern sports media personalities are former athletes who made the leap from the field to the desk. They’re talented. They’re charismatic. But some of them still operate like fans with insider access, not journalists with a duty to get it right.

Which brings us to Pat McAfee.

A Moment He Can’t Take Back

In late February, McAfee referenced a disgusting online rumor involving an 18-year-old Ole Miss student named Mary Kate Cornett. The rumor, entirely false, accused her of sleeping with her boyfriend’s father—a salacious, made-for-clickbait story that quickly spread on Reddit, TikTok and sports forums.

McAfee didn’t start the rumor.  But during an NFL Combine segment, he poured gasoline on it.  On February 26, the ESPN host referenced the gossip during “The Pat McAfee Show,” which was filmed at the NFL Scouting Combine. 

He didn’t name names, but anyone following the story knew exactly who he was talking about.  And Cornett, a native of Houston, held McAfee at least partially responsible for her subsequent anguish.

“McAfee is part of the reason that this has been so miserable for me,” Cornett told NBC. “He has done way more damage than he thinks he has. All for laughs and views.”

And that’s the part people like him never seem to grasp—when you have a platform that big, your words become weapons. Even the ones delivered with a smile.

Cornett was doxxed. She was swatted. She had to leave campus housing. She lived in fear. All for something that never happened.

Five months later, on July 23, McAfee issued an apology—on-air and in person. To his credit, he owned up to it. He admitted his show played a role in her grief. And maybe that apology was genuine. Maybe he really has learned something.

But that doesn’t undo the damage. Because in the minds of many in his audience, she’ll always be “that girl from the rumor.” And no apology—no matter how public—erases that kind of branding.

When the Joke Isn’t Harmless

McAfee isn’t the first to make this mistake. And unfortunately, he won’t be the last. Sports media has become a circus where being loud, edgy, and outrageous wins more engagement than being accurate or responsible.

And the audience? A lot of them eat it up.   They don’t care if it’s true—they care if it’s funny.  They don’t ask if someone’s being hurt—they ask if the clip went viral.

That’s the real sickness here. We’ve built an ecosystem where this behavior is not just tolerated—it’s monetized.

Could This Happen Here?

Let’s make this personal. Imagine something like this happening in Texas—at a high school in Houston, or a college campus in Lubbock, Waco, or College Station.

A viral lie.  A girl’s name.  A few comments from a local radio guy trying to be clever.  And then… a life wrecked.

That’s not sensationalism. That’s the real-world risk when sports figures forget their influence—or worse, exploit it.

And maybe this hits a little closer to home for me because I’m a dad. I had two daughters who played sports in junior high and then spent their high school years in marching band—surrounded by locker room chatter, Friday night crowds, and all the emotional chaos that comes with teenage life.

High school can be brutal. Kids can start rumors on a whim—just to be funny, just to see what happens. And when they watch national sports mouthpieces model that behavior, when they see grown men rewarded for treating gossip like content, it sends a clear message: This is how you get attention. This is how you win the room.

Those teenage minds are still forming. Still figuring out what’s right, what’s funny, what’s acceptable. And if our sports culture keeps elevating people who weaponize rumor, then we’re not just failing the girls who get hurt—we’re failing the boys who think it’s okay to do the hurting.

McAfee has a national platform. But we all have microphones now. We all have audiences—whether that’s 10 followers or 10 million. And we have to decide whether our words are going to fuel cheap entertainment or call for something better.

Think More, Speak Less

I don’t expect McAfee to be fired. I don’t even expect most of his fans to care. But I do hope the rest of us are paying attention.

If we want a better sports culture—one where athletes and fans are treated like humans, not hashtags—it starts with holding the microphone more carefully.

Because commentary isn’t harmless.  And rumors aren’t content.  And a young woman’s life should never be reduced to a punchline.


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"People ask me what I do in the winter when there's no baseball. I'll tell you what I do. I stare out the window and wait for spring."

~ Rogers Hornsby

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